IEEE Engineering Management Society Seminar
Starting a High-Tech Business
Based on the book Engineering Your Start-up: A Guide for the Hi-Tech Entrepreneur
by Michael Baird, Ph.d. (resume here)
[presented when] Chief Technology Officer, Snap-on Diagnostics
Held April 19, 1997 in Silicon Valley, 9am - 4pm
Part I -- Basics
Part II -- Advanced
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Here is a copy of the obsolete IEEE marketing material for this seminar:
"Starting a High Tech Business"
An IEEE-EMS Sponsored Seminar
Saturday 19 April 1997 9am - 4pm
Starting a new business is never easy. With responsibility for finance, accounting, marketing, sales, and management, in addition to product development, most engineers are ill prepared to be successful entrepreneurs. Familiarity with the basic terms and issues will greatly increase an entrepreneur's probability for success.
The speaker will be Dr. Mike Baird. Dr. Baird is the Chief Technical Officer for Snap-on Incorporated, a $1.4 billion company. As an active management and technology consultant, he has assisted entrepreneurs and investors in over 50 businesses. He has been engineering Vice President of Edge Diagnostic Systems, Vice President of Engineering at CAS, Inc., Vice President of Marketing at Flexis Control, Inc., and founder and President of Digital Vision, Inc. and First Online, Inc.
Topics discussed in the seminar include:
1. THE GENESIS 4. MAKING IT PAY
2. GETTING DOWN TO BUSINESS 5. DOING IT
3. DUE DILIGENCE
Dr. Baird has an M.S. and a Ph.D. in Computer Science from Georgia Tech, an undergraduate degree in Industrial Engineering from the GMI Engineering and Management Institute, and an MBA. Dr. Baird has published several dozen papers and articles, authored two popular business books, and delivered over 100 presentations and lectures to domestic and international symposia and universities.
Make checks payable to IEEE-EMS.
PHONE (415) 327-6622 or FAX (415) 321-9692 or Name:
MAIL this form to: Title: ___________________
IEEE EMS Seminars - Attention Gerry Helmke Company: ___________________
701 Welch Road Suite 2205 Address: ___________________
Palo Alto, CA 94304 City, Zip: ___________________
"Starting a High Tech Business": IEEE member: $ 125 Non-member: $ 135
Attendance will be limited. Fees Include continental breakfast, refreshments, and a copy of the $25 book Engineering Your Start-up: A Guide for the Hi-Tech Entrepreneur.
(obsolete) For more information, please e-mail firstname.lastname@example.org or call John Barrett at (408) 395 0551. Checks must be received by April 4th to guarantee a place for the seminar.
Seminar Topics Outline
Engineering Your Start-Up: A Guide for the Hi-Tech Entrepreneur
Start-Up Opportunities for High-Tech Entrepreneurs
The Technology-Oriented Professional as Company Founder
Life in Your Start-Up
GETTING DOWN TO BUSINESS
Market - versus Technology-Focused Approach to Growing a Business
Start-Up Financing Terminology and Stages
Elements of Successful Start-Up
Define Your Product or Service
Write Your Business Plan
MAKING IT PAY
Remuneration Practices for Your Start-Up
Stock Ownership, Grant, and Award Practices for Your Start-Up
Stock Option and Stock Option Grant Practices for Your Start-Up
Other Equity and Wealth-Building Vehicles
Valuing Your Equity Position
Other Compensation and Start-Up Employment Considerations
Making the Start-Up Decision
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